Ross Simmonds, Founder at Foundation Marketing, Hustle & Grind and Crate

Ross is the founder of Foundation Marketing where he helps Fortune 100 brands and startups to create content that grows their audience and builds meaningful relationships with their readers. Ross is also the founder of Hustle & Grind, an eCommerce store for entrepreneurs, and Crate, the social media and content marketing software.

In this interview, Ross pulls from his experience anding high-value consulting clients with Fortune 500 brands, and talks about his approach to B2B enterprise sales. Ross covers what he sees as the most common selling mistakes (that people don't realize they're making), outbound selling, the role of side projects in building your brand and getting visibility. We wrap with his recommendations for the most useful sales tools on the market today.